Why Is Instagram Still

The #1 Social Media Platform In 2021

It’s been more than ten years since Instagram was launched globally, but still, this one is the most popular social media platform available out there. Even with all the copycat moves, Instagram stands out to us as the best – especially for the brands and businesses.

Here are some reasons why Instagram is still the #1 social media platform in 2021:

1. Largest Community

Instagram has more than one billion users, making it one of the most used social media accounts. Plus, according to a study, Instagram users are 48 times more active and like, share, and comment on other people's posts than other social media. In business, consumer engagement is essential; the more your posts get shared, the better it is for your business.

2. Better User-Interface

The Instagram user interface is probably the most effective one. This platform allows you to build your brand through videos and images more effectively than Twitter, Facebook, and other social media. Unlike other platforms, Instagram’s UI is clean and easy to use. There are no sidebars, links, chat screen, and other stuff, just a certain photo or video and comment section.

3. Better Market Penetration

Young women and men are easy to influence when it comes to shopping. As more than 59% of Instagram users are between the age group of 17 to 30, this platform is a better marketplace. Plus, Instagram marketing is quite simple; all you have to do is upload a short video or high-resolution image of your product, and you are good to go. 

4. Secure

Another reason that Instagram is quite famous is its security policies. Compared to other social media, Instagram is nearly impossible to hack. Plus, this platform also provides a private account option that gives you full control of your profile.

For more details, see also instagram private profile viewer.

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